I love a productive meeting
As a distributor I deal with both sides of the buying process. I meet with manufacturers and vendors to educate myself on products and get a feel for the suppliers I work with. I then go out to my clients and share my knowledge. It's not always easy to find a good business partner but I had a very pleasant experience yesterday when the BIC rep came in to visit. I hadn't seen a rep in this area for 10 years and I was curious about how the meeting would go. I was pleasantly surprised by her presentation. She gave me a brief history of the company, her experience with BIC and educated me on her product line in under 40 minutes.
I can't tell you how much I appreciated this meeting. I learned about the product, saw the product and didn't waste a lot of my valuable time. I'm now armed to go out and sell BIC products to The Allied Group clients which include life science marketing groups.
Interesting Fact: The reason that BIC Round Stick has openings in its pen caps is to prevent suffocation if someone happens to swallow the cap while chewing on it...