Seeing as we are a New England marketing and full service fulfillment firm I like to see what is happening all over the area. Every year the Boston Business Journal releases a list of Boston based institutions that have the best reputations. The Boston Red Sox, Legal Sea Foods, and Mass General Hospital were among the most renowned in Boston.
"Reputation is the primary concern for most businesses. In this era of citizen journalism and instantaneous information, companies know that while the slightest misstep might not immediately land them on the front page, it certainly could ignite a firestorm of Tweets and blog posts," Business Journal Publisher Christopher McIntosh said. "As our communications platforms continue to evolve, so must our understanding of the value of a good reputation. These 30 companies, CEOs and brands epitomize 'Most Admired' throughout Boston’s business community. The BBJ is proud to recognize them."
Some of the companies listed are Blue Cross/Blue Shield of Massachusetts, Dunkin' Brands, Harvard University, and Zipcar. A special pull-out feature will be released in the BBJ on March 18.
At The Allied Group we provide our customers with business development services and we want to congratulate our clients that made the list as well as all the companies that made top honors.