Yes, We Do That

The Allied Group is New England's leading provider of Printing, Kitting, Mailing and Fulfillment services. Our blog authors have backgrounds in Sales, Marketing, IT, Production and Operations and post useful tips, trends, news and opinions in our industry and beyond. We know you'll find something you enjoy. Most of all, be sure to jump into the conversation!

Am I a Problem?

“There is only one boss. The customer and he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else”.
- Sam Walton

Funny. I thought that at least if the customer wasn’t always right, they at least could not be an annoyance to the customer service person taking their money!

I walked into a grocery store the other day to buy a gift card as a present for a friend. After the first swipe, I pointed out to the cashier that she had charged me double. “Humph” came the response.

The second attempt brought with it a long sigh when I mentioned that she had keyed in the wrong amount. The third attempt did not provide the desired result either when she then could not get the card to activate at all. “You know”, she said to me, “I’m getting really annoyed!”

She finally was able to get the deal done the way I had asked for initially to which my response was, “I’m sorry to have annoyed you”. To which her response was another “Humph”.

Do you think her boss, manager or the store’s owner would like me to mention the name of the store?

Just so you know, don’t take your customers for granted – they are your boss. “Thank you for shopping with us” and “please come again” still work to make customers feel good. I won’t be a problem for that store again because I won’t be coming back.

Have Another Plate of Marketing!
Pass the Pixie Dust
 

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